A refillable beauty subscription model.

by Erika Geraerts

There's a million better feelings than that of finding a great mascara, lip product, bronzing powder, or moisturiser - but when you do, it can't be argued that it can make the little things in life a bit easier. Products you use every day, that you never have to think about searching for an alternative or trying something new again. It’s just like they say - when you know, you know. They’re the one (LOL).
In a world where technology seems to make everything quicker and easier, the idea of a beauty subscription just makes sense.
It’s definitely not a new concept, a lot of us order our toilet paper, laundry detergents and other toiletries this way. It’s one less thing to think about, to ensure we never get caught off guard, and god forbid, have to walk down the street or jump in the car and spend a few hours without. 
And while we don’t think makeup needs to be taken that seriously (how good are makeup free days), it is nice to know that our favourite products will be there when we need them. Which is why we’re introducing Fluff Accounts: our Refill Subscription Model. We listened to your feedback: you wanted to make sure you’d never run out of Fluff.
Our Lip Oil and Bronzing Powder compacts are plastic free, designed with a divot to allow refills, and the pan is made of stainless steel that can be recycled once you pop it out. The Zamac compact will last a lifetime, which means you’re reducing your single use plastic footprint significantly when it comes to your beauty consumption.
And because you’re not buying the compact again each time, you can save $17-$24 every time you refill. All compacts and refills are packaged in recycled, recyclable paper envelopes. Better for you, better for your wallet, better for the planet.
Some simple maths:
Even if you only used an ordinary, plastic lip balm every 3 months, that’s 4 lip balms a year, over the next say, 50 years?
That’s 200 pieces of plastic, per person. Imagine if even 10 of your friends switched to refills? That would be 2,000 less pieces of plastic on the planet.
As part of our accounts and subscription model, you’ll be able to:
-Log in to your account at any time.
-Purchase a refill either once off, or on subscription and save $.
-Edit your details.
-View past orders.
-Amend subscriptions.
You can pick the frequency of your regular refill deliveries and receive exclusive discounts + free gifts, including:
-15% Off Refills
-10% Off Sale Periods
-New Release Fluff Stickers
-Access to our Private FB Community Group, discussing all things skincare and makeup, as well as general life chats. 
We're keen to hear how else we can improve this model, and what you'd like to see from Fluff. Just email us: bunnies@itsallfluff.com
Interested? Refill now here. 

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